Newcastle United have controversially announced their ground will be known as the Sports Direct Arena with immediate effect, using owner Mike Ashley's high street brand.
And so the Newcastle hierarchy press on in their eternal mission to legendarily piss off Newcastle fans as much as humanly possible.
I'm sure it doesn't matter to the fans themselves though. They're definitely still gonna call it St. James Park. I only know the Emirates, since I only started watching football since 2006 World Cup, but I don't call it the Emirates anymore. I call it different nickname permutations of "Ashburton Grove" now. Leave the sponsor name to the commentators, tournament planners etc.
I need to devise some kind of cunning fund raising plan so that I can actually set foot in the Grove, at least once in my life.
And so the Newcastle hierarchy press on in their eternal mission to legendarily piss off Newcastle fans as much as humanly possible.
I'm sure it doesn't matter to the fans themselves though. They're definitely still gonna call it St. James Park. I only know the Emirates, since I only started watching football since 2006 World Cup, but I don't call it the Emirates anymore. I call it different nickname permutations of "Ashburton Grove" now. Leave the sponsor name to the commentators, tournament planners etc.
I need to devise some kind of cunning fund raising plan so that I can actually set foot in the Grove, at least once in my life.
lol this will piss of newcastle fans
When i heard that newcastle would rename their stadium, first name comes to my mind is Sports Direct. How right i was.
Ohhhh boyy.
Btw Industry analysts claim that this will make the club finding a sponsor tricky...
I totally agreed
Mike Ashley sells stadium naming rights for pies...