There is appetite in the public domain for a trustworthy, reforming wind to blow through Fifa and Prince Ali Bin Al Hussein of Jordan pertains to be just that.
Elected to the Fifa Executive Committee in 2011, the man who has just announced his intention to run for the Fifa presidency this year is untainted by the scandal of the botched awarding of the 2018 and 2022 World Cups to Russia and Qatar respectively.
